Marie Michael Library
Title
ITC Choupal Fresh : a case in pro poor value chains
Author
Misra, Rewa
Description
Fresh produce supply chains are the most challenging aspect of grocery retail. This case presents one way of supporting the development of a value chain to integrate thousands of smallholder farmers to improve their access to the fresh produce market.
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File No
COADY-OP8
Agency
Coady International Institute Publications
Date
Sep-09
Subject(s)
Small scale enterprises - India
Pages
17